A creative agency specializing in viral storytelling through
Red is Creating
Red is Collaborating
Creating Viral Videos
Dance and movement convey strong emotions. That's why we use it to tell universal stories, allowing us to reach out to vast audiences and start conversations across platforms. Thanks to the power of movement and dance, we help your brands increase their visibility and maximize their exposure by creating viral videos.
Producing Audiovisual Content
RED IS DANCING is a team of creatives, artists, storytellers, dancers and directors. We bring ideas to life through the use of dance and storytelling working with dancers from around the world and know how to capture their talents.
Engaging in Humanitarian and Social Projects
Through dance, barriers can be broken down, cultures can come together, creating hope, unity, solidarity and collaboration. We are determined to show that there is good in every situation, and it’s important to keep a positive outlook on life… in other words, DANCE NO MATTER WHAT!
Red is Who?
Redha Medjellekh is a filmmaker, choreographer, entrepreneur and dancer whose mission to tell viral stories through dance has brought him to work with companies, brands and organizations around the globe.
Born in Lyon, France as a third-generation Algerian immigrant, Redha was raised by his parents as well as his extended family, with strong family values and cultural awareness. Dance was part of those values and from an early age, he was surrounded by it. Redha quickly realized that dance has the power to break down barriers; that people of any social or ethnic background and of any age can come together and dance.
Over the past year, Redha’s work has included over 80 viral videos, documentaries, short films and ad campaigns which have attracted over 100 million views and put forth his message: “Dance no Matter What”.
Learner and observer 24/7
Trying to make your (work) life easier
Ex-ballroom dancer, still dance lover
Mover and Shaker
West-Indian of 25
Hip-Hop dance specialist
Don't like to work at a desk
NYU Gallatin - Dance Psychology undergrad
Only non-French speaker on the team
Red in the Press
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