Program Schedule
Part 1 - Create
You’ll work on real campaigns, based on actual briefs, that will be published on the brands’ social platforms. Each week, you will deliver a concise pitch of your creative vision and collaborate with your teammates to refine and expand your ideas. This is not just practice — it’s the real thing.
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Part 2 - Innovate
While you prepare to bring your vision to life, you’ll meet high-level guests from the industry — directors, creative directors, strategists, and content creators — who will lead exclusive workshops to push your ideas further and help you sharpen your creative edge.
Part 3 - Elevate
Make your finishing touches and share your completed content with Redha and your team. You’ll leave not just with experience, but with professional content for your portfolio, live campaigns with your name on them, and real industry connections.
Creative Direction by Redha Medjellekh
Internationally recognized for his storytelling through dance and film, Redha has directed campaigns for Vogue, Red Bull, Alvin Ailey, and more. His work blends street culture, cinematic craft, and purpose-driven storytelling. Participants benefit from close mentorship and guidance under his creative direction — gaining both artistic insight and industry-ready skills.
About the Atelier
Located in the creative heart of Paris, the 11th arrondissement, this program offers exclusive access to top-tier production resources, including soundproof walls, a fully equipped podcast studio, and a range of content creation materials. Designed to foster innovation, the space provides an inspiring environment dedicated to brainstorming, collaboration, and bringing creative visions to life.
Additional information
Timeframe
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The program will run for three weeks in Paris in from July 7th until July 26th 2025.
Location & Housing
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Housing is not provided nor subsidized however, we have assistance available (student accommodation*)
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Atelier Location: 26 Rue Pétion, 75011 Paris
Pricing
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Limited Spots. High Impact.
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Total cost and fees incurred: €2700
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Includes full access to workshops, creative sessions, exclusive events, and hands-on mentorship.